Metric Tide
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Build Stronger Customer Relationships and Grow Repeat Business

Your customers already know you. Let’s make sure they keep coming back.
We help small businesses set up simple, automated email marketing and CRM systems that increase engagement, boost sales, and save you time.

From welcome emails to follow-ups, loyalty campaigns to reactivations — we make customer communication easy, personal, and effective.

Book A Free Consultation

🤝 What We Offer

CRM Strategy & Setup

Whether you need to set up your first CRM or make a better use of the one you already have, we’ll help you get it working the right way — clean data, smart segments, and tools that save you time.

Email Marketing Campaigns

We write and design campaigns that get opened, read and clicked — whether it’s a product launch, service offer or monthly update.

Digital Marketing Services from Metric Tide

Reporting & Optimisation

See what’s working (and what’s not). We provide clear metrics — opens, clicks, revenue — and improve performance over time.

Automation & Lifecycle Flows

Welcome emails. Post-purchase check-ins. Abandoned cart recovery. Re-engagement nudges. We build intelligent flows that keep your customers engaged at every stage.

Segmentation & Personalisation

No more “send to all.” We help you create customer groups based on behaviour, location, spend or stage — so you can send the right message at the right time.

🛠 Platforms & Tools We Use

Klaviyo is a CRM tool used by Metric Tide
Metric tide has experience in setting up Salesforce campaigns
Mailchimp campaign management delivered by Metric Tide
bloomreach is a system Metric Tide can help with set up for
Websites build in systems like WordPress by Metric Tide

At Metric Tide we use multiple systems to drive sales and customer interaction for you and your business.  We have taken on the running of these platforms so that you don’t have to.  This is a selection of the systems we use but not limited to in order to increase your digital footprint and sales leads.

Klaviyo, Mailchimp, ActiveCampaign, HubSpot CRM & Marketing Hub, Salesforce Marketing Cloud, Dotdigital, Ometria, Zoho CRM, Ecommerce platforms: Shopify, WooCommerce, Squarespace, Forms, booking tools, website integrations

🎯 Who It’s For

Product businesses who want to increase lifetime value

Trades and service-based businesses who want to keep in touch with customers

Founders who need to automate follow-ups and save time

Teams who want smarter, more targeted marketing

📈 What You Can Expect

More sales from existing customers

Fewer missed opportunities through automation

Emails that customers open and act on

Better understanding of your audience

A CRM setup you’ll actually use — not ignore

💬 FAQs

Most frequent questions and answers
What’s the best CRM for a small business?

It depends on your size, budget and goals. We’ll recommend and help you set up the right one — from free options to enterprise-level platforms.

Do I need a big list to get started?

Not at all. Even a small list can drive great results with the right targeting and timing.

Can I use email to bring back old customers?

Yes! Re-engagement campaigns are one of the easiest ways to win back past customers — and we build these for many of our clients.

Can you write the emails for me?

Yes — we can handle copy, design, subject lines, automations and even testing. You choose how hands-on (or hands-off) you want to be.

📞 Want to Connect With Your Customers More Effectively?

Book a chat and let’s build email and CRM systems that work while you sleep.

👉 Book a CRM Consultation

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Metric Tide

Digital Strategy. Measurable Impact.

We help small businesses and trades across Sussex and the UK grow online through data-driven marketing, SEO and smart digital strategy.

Registered in England & Wales

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Contact

Email: pete@metrictide.co.uk

Website: metrictide.co.uk

© 2025 Metric Tide. All rights reserved.
Digital Strategy. Measurable Impact.